On Tuesday February 23rd 2016, a new partnership – launching a Professorship on the topic of Events and seminars marketing – has been signed on the ESCP campus of Paris .
This ESCP Professorship, supported by its Foundation, reunits several partners : UNIMEV (Union Française des Métiers de l’Événement), Viparis, Congrès et Expositions de Bordeaux, Eurovet, FG Design and Hopscotch.
The creation of this new Professorship underlines the common goal of the partners to place the events industry as one of the major economic and social issues.